Creating a compelling story from a list of recommendations is an often overlooked design skill.The myth that good design sells itself is just that — a myth. Good solutions aren’t always obvious at first glance. Good ideas, even the best ideas, need to be sold. A designer who can do pretty good work and persuade the client it’s right, is worth more than a designer who does amazing work, but can’t sell it to a client.
Making your case makes it more likely your work will launch on time (or at all) and that it represents your true intentions. It’s smart business.
During this workshop, workshop instructor Mike Monteiro will cover effective presentation techniques including: how to take charge of a room, how to turn your research and data into a good story, how to map your work to the objectives of your business or client, how to ask for the right kind of feedback, and more importantly, how to avoid getting feedback you don’t really need! REGISTER HERE!
Mike Monteiro is the co-founder and design director of Mule Design. He prefers that designers have strong spines. Mike writes and speaks frequently about the craft, ethics, and business of design.
He loves design so much he wrote two books on the topic, Design is a Job and You’re My Favorite Client, both from A Book Apart. Mike received the 2014 Net award for Conference Talk of the Year for his inspirational polemic on responsibility, “How Designers Destroyed the World.”